‘Source India’ at 87th Izmir International tradeshow in Turkey

India was the Partner Country in the 87th Izmir International tradeshow which was held in Turkey from 7th to 11th September 2018. In this tradeshow India launched a mega business pavilion ‘Source India’, hosting 75 Indian companies with the aim of tie-ups in order to increase India’s exports to Turkey and other neighbouring countries.
This was part of a series of Source India pavilions that TPCI is hosting in important tradeshows across the world for boosting India’s exports.
The 87th Izmir International tradeshow was held in Izmir – the third most populous city in Turkey, after Istanbul and Ankara.
Source India is a multi-product pavilion though some of the key potential areas for increasing trade with Turkey were ceramics, cereals and machinery or mechanical appliances.
India’s Ambassador to Ankara, Sanjay Bhattacharyya said that there is great potential for tie-ups between Indian and Turkish agriculture and food processing sectors. Collaborations may range from farming technology, high yielding varieties, farm machinery, food processing and cold storage. The large Turkish market and preferential access to European markets will provide great opportunities for Indian entrepreneurs to set up joint ventures in Turkey in the near future.