As consumer preferences shift towards convenient and flavorful options to accompany their beverages, businesses in the café & bar snacks market are presented with opportunities to innovate and cater ...

Digital marketing allows marketers to map the digital behaviour of their consumers and hence market their goods efficiently....

Prof Jagdish Sheth suggests that India must prioritise modernising the farm, strengthening consumer-facing sectors and making its factories smart to progress towards the higher end of the manufacturin...