IBT spoke with Mr. Ritesh Kumar, co-founder and CEO, TranZact on how digitization and cloud accounting is becoming a more significant component in India due to its convenience, accessibility, and effe...
B2B business
India’s online B2B marketplaces could grow to become a $200 billion market opportunity by 2030, says Bessemer Venture Partners in its report. ...
Govt. has pushed up digitisation of commerce which has resulted in the rise of E-Business-to-Business (E-B2B) marketplace platforms in India....
The startup ecosystem in India has been developing rapidly, leading to an increase in investments directed towards new startups. This indicates that founding teams with innovative ideas are capable of...
Sourav Borah, Assistant Professor, IIM Ahmedabad, feels that COVID-19 may bring about a permanent change in mindsets of B2B firms when it comes to digital marketing and brand building. While companies...
COVID-19 has accelerated adoption of the digital medium in B2B sales and marketing, compelling even the laggards to relook at old ways of doing business. IBT takes a deep dive into the implications of...